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All you have to do is offer a special discount for a limited time, like Mixtiles does with this limited-time offer code promotion on Facebook: Holding a flash sale is an easy promotion to execute. They might even brag about the unbelievable deal they got, which in turn helps to boost brand recognition for your business. Plus, customers who are among those lucky enough to score a great deal benefit from a sense of exclusivity.
Flash sales create urgency, driving customers to make purchase decisions quickly to avoid missing out on a fantastic deal. One of the simplest and most effective sales strategies for both brick-and-mortar and eCommerce retailers is the time-tested flash sale. They run the gamut from the simple and easy to execute to more complex promotions that require a bit more planning and management (but pay off handsomely in the end). These five social media promotions have proven successful for small eCommerce shops and major brands. If you’re looking for ways to boost eCommerce sales through social media, it’s time to explore some creative promotional tactics to build excitement, create a sense of urgency, and send customers rushing to the checkout. Even if you’re not using social media to sell products directly to your customers, there are several smart social media promotions you can leverage to drum up new business and drive more sales from repeat buyers. Social media has become a valuable sales platform for eCommerce businesses, thanks to savvy promotional tactics and features like shoppable posts on sites like Instagram, Facebook, and Pinterest. But, if you’re not taking advantage of innovative sales opportunities to drive more business to your virtual doors, you could be missing out on lots of potential customers. Social media marketing is still a must for building brand awareness and growing your audience.
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